Green Incentive: A company institutes its own rebate incentive program for energy-efficient upgrades

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This year, BOWA Builders, in McLean, VA., began giving clients an incentive to choose BOWA-recommended environmentally conscious upgrades by rebating the company’s fees on up to $100,000 in related costs. “For those upgrades, we will not charge any of our overhead and profit,” CEO Larry Weinberg says.

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